Are you an Australian or New Zealand business owner or industry expert with practical knowledge to share? BizWitty welcomes original contributions that help small business owners start, run and grow their businesses. We’re looking for first-hand experiences, expert perspectives and practical advice across topics including business management, marketing, technology, finance, productivity and professional development. If you have genuine expertise and insights that could help the small business community, we’d love to hear from you.
What we’re looking for
We want articles based on genuine business knowledge and experience. Strong submissions might include:
- Lessons you’ve learned from running a business.
- Practical advice based on your professional expertise.
- Original research, data or industry observations.
- Real-world examples and case studies.
- Commentary on changes affecting Australian or New Zealand SMEs.
- Detailed answers to questions business owners commonly ask.
What we’re not looking for
We are not looking for generic articles that simply summarise information readily available elsewhere, heavily promotional content, or articles created primarily to build backlinks. We do not accept articles on adult content, gaming, drugs, religion or politics, or any articles offering financial advice. The publishing of all content is entirely at the discretion of BizCover.
Our audience and the topics they want to read about
Our audience includes Australian and New Zealand small business owners, entrepreneurs and people preparing to start a business. They’re looking for engaging, practical and considered articles that can help them start, run and grow their businesses.
Suggested BizWitty article topics
Starting and running a business
- Starting a business
- Business management
- Staffing and HR
- Productivity
- Professional development
Marketing and growth
- Digital marketing
- Sales
- PR
- Customer acquisition
- Business growth
Finance and operations
- Accounting and bookkeeping
- Tax
- Cash flow
- Financial management
- Project management
Technology and innovation
- Business technology
- Cybersecurity
- AI and automation
- Digital transformation
- Innovation
Using generative AI
Generative AI tools can be useful for research, brainstorming and structuring your ideas, but your submission should reflect your own expertise, experiences and perspective.
We want to hear what you know that others may not. Articles should provide original value through first-hand experience, professional expertise, research, examples or informed commentary rather than simply summarising information that is already widely available.
If you use generative AI when preparing your article, make sure you:
- Fact-check all claims, statistics and sources.
- Rewrite and review the content carefully in your own words.
- Include your own experiences, examples and expertise.
- Check that sources are credible, current and accurately represented.
- Never submit fabricated quotations, statistics, case studies or references.
BizWitty reserves the right to edit or reject submissions that do not meet our editorial standards.
About our contributors
Every published contributor receives an author profile showcasing their professional background, expertise and published BizWitty articles.
When submitting your article, please provide your name, role, organisation, location, area of expertise, relevant professional experience or credentials, and links to relevant professional profiles. You’re also welcome to provide a professional headshot.
Frequently asked questions
Who can write for BizWitty?
BizWitty welcomes contributions from small business owners and industry experts based in Australia or New Zealand. We’re looking for contributors with genuine experience, expertise and practical insights that can help our small business community.
What topics can I write about?
We accept articles on a wide range of topics relevant to small business owners, including starting and running a business, marketing and sales, business technology, productivity, staffing, accounting and bookkeeping, financial management, professional development and more.
Have an idea that isn’t listed in our suggested topics? We’re always interested in fresh perspectives on issues that matter to Australian and New Zealand small businesses.
What makes a good BizWitty guest post?
The best BizWitty articles provide practical, original and useful information for small business owners. We particularly value first-hand experiences, professional expertise, real-world examples and informed perspectives that give our readers something they can learn from or apply to their own business.
Articles should be informative rather than promotional and written in a friendly, professional and easy-to-understand style.
How long should my guest post be?
Guest posts should generally be between 800 and 1,000 words and no longer than 1,500 words. Use clear headings and short paragraphs to make your article easy to read and navigate.
Does my article need to be original?
Yes. All submissions must be original and should not have been published elsewhere. If your article is published on BizWitty, it cannot subsequently be republished on another website.
Can I include links in my article?
Yes, provided the links are relevant and add genuine value for readers. You may include one contextual link to a private company, while relevant links to government websites, industry organisations and other authoritative sources may also be included.
Links that are overly promotional or included primarily for SEO purposes may be removed during the editorial process.
Can I use generative AI to help write my article?
Yes. However, your submission should reflect your own expertise, experience and perspective rather than relying solely on AI-generated content. You are responsible for checking the accuracy of your submission, including any facts, statistics, quotations and sources.
Will my article be edited?
Yes. The BizWitty editorial team may edit submissions for grammar, punctuation, clarity, style and content to ensure published articles meet our editorial standards.
Do contributors get paid?
No. BizWitty does not pay contributors for guest articles. Selected articles may be promoted to the BizWitty and broader BizCover small business community through relevant channels.
Will I receive an author profile?
Published contributors may have an author profile on BizWitty highlighting their professional background and published articles. When submitting your article, please include the requested author information, including your name, job title, business details and relevant professional profiles.
How do I submit a guest post to BizWitty?
Send your completed article or article pitch to bizwitty-editorial [at] bizcover.com.au. Please include the requested information for your author profile with your submission.
Our editorial team will review your submission and, if your article is selected for publication, will aim to contact you within 10 business days.
We look forward to hearing from you!
The BizWitty team
